Read What Others are Saying about the TFC/IC Brand Position Panel Study 2001

TFCinfo Press Release

Presentation Master:
“This sounds like a fascinating report. I look forward to reading it,” Gary Kayye, CTS
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AV Avenue:
Sony Ranks Highest in Projector Brand Awareness
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Presenting Communications:
Tracking Projection Convergence

TFCinfo LLC., a market research firm, has released the findings of its projector brand position study in North America and Europe. The TFC/IC Brand Position Panel - Multimedia Projector in North America and Europe 2001, tracks the convergence of commercial and consumer presentation and entertainment markets. The study contains evaluations and comparisons of brand recall and recognition, brand profiles, and factor and cluster analysis of more than 30 major projector brands. It also reveals which companies have the strongest potential to capture the brand loyalty of users and potential customers of multimedia projectors.