TFCinfo Explores Projector Use in Education and Houses of Worship in Recent Market Research
By Tanya Lippke, TFCinfo
Jan 2, 2008, 09:09
TFCinfo, the worldwide leader in AV market research and consulting, has conducted exciting research on the use of multimedia projectors in two very important vertical markets for the AV industry-Education and Houses of Worship. The business potential in these two markets is substantial and this research provides detailed analysis for manufacturers to aid them in understanding the market, their purchasing habits, and preferences.
TFCinfo: The Use of Projectors in Education 2007
TFCinfo's report focuses on both K-12 and Higher Education. The trends in education are pointing in the right direction for increased installation and sales of projectors. "In this research we saw that regardless of whether educators are in a K-12 setting or one of higher learning, they all realize the same benefits from using a multimedia projector," states Tanya Lippke, TFCinfo manager of survey market research. "Projectors keep the audience interested in what is being presented, there is higher retention of the information being shown, and it saves both time and money not having to do a slide or overhead creation.
These benefits and the advantages end-users see for projectors on important product attributes over other display technologies are driving more schools to incorporate projectors in their technology initiatives."
TFCinfo: Church Spending For Projection Equipment and its Upkeep Will Reach $678 Million by The End of This Year!
TFCinfo, in conjunction with Church Production Magazine, reports in their research on The Use of Projectors in American Churches 2007 that 60% of churches surveyed are looking to purchase and expand upon their AV systems by adding projection or video equipment to their systems. TFCinfo further reports that $678 million dollars will be spent on projection equipment and its upkeep this year alone! TFCinfo's research on projector use in churches helps readers understand the church market in important areas such as market trends, size and segmentation, projector use, unique needs, brand preferences, important purchasing factors, purchase influencers, buying cycles and much more.
For a complete brochure and outline of either of these studies, or for more information on purchasing, please contact Tanya Lippke, Manager of Survey Market Research, at (207)-783-0055 or tmlippke@tfcinfo.com.
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