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Last Updated: Oct 15th, 2008 - 09:18:36 |
Prompted by the growing use of projectors at home and the improving quality of projectors being produced for the home theater market, TFC Info has conducted a sophisticated end user home entertainment projection study.
With higher gas and oil prices, rising costs for goods, and a slowed economy, more people are retreating back into their homes where they are spending more time watching movies or playing games together as a family.
Over the past few years' investments in home cinemas have been a big trend and this trend is still continuing today. "Clearly there is a lot of business potential in this market and home entertainment projection demand will continue to grow," states Tanya Lippke, manager of TFC Info survey market research. "Especially as prices decline and manufacturers have the opportunity to attract a larger portion of the market to fuller featured projectors as they gain more mass market appeal."
The purpose of TFC Info's Home Entertainment Projection Study 2008 is to examine and report detailed information on the use of projectors in home settings in order to provide business managers and home entertainment projector manufacturers comprehensive knowledge from the consumer's perspective. This study analyzes an extensive survey of recent and prospective projector buyers in the light of current trends in home theater sales. The analysis of these separate survey groups is in context with TFC Info's extensive knowledge of current home entertainment sales trends.
This research provides readers with the answers needed to more fully understand what choices, trade-offs, and attitudes buyers have toward home entertainment projection. This will allow manufacturers to approach this market in a more informed manner, resulting in increased sales and installation of projectors for home entertainment.
In this 220+ page report TFC Info looks at how consumers are now using their projectors in their homes, how they view them in relation to their existing home entertainment displays, in what ways do they expect the projector to interact with their existing and future equipment and services, and what are their expectations for these projectors in terms of features and longevity.
This report also includes in-depth price sensitivity and premium analysis for projectors and different features, and is again analyzed in the context of TFC Info's actual sales data pricing trends.For more information on this research report please contact Tanya Lippke, by email tmlippke@tfcinfo.com or by phone at (207) 783-0055.
© Copyright 2004 by TFCinfo.com
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